Tracy Reese founded her self-named company in 1998 in New York City as a high-end American fashion house that created ready-to-wear and resort wear fashion. Her love of fashion began as a child where she learned to sew alongside her mother at home. After attending Parson’s School of Design, she worked her way up to the Women’s Portfolio Director at the beloved high-fashion brand Perry Ellis before deciding to launch her own label. Tracy Reese's designs quickly became popular among celebrities and consumers alike due to their fun and flirty feminine styles with retro-inspired detailing and bold prints.
Each piece is designed to be playful and romantic, designed in bold colors and trendy silhouettes with a slight bohemian flair to give them a more romantic appeal. Her top clients include First Lady Michelle Obama and fashion icon Sarah Jessica Parker, among others. Her initial success has allowed her to move into home goods, with the founding of Plenty by Tracy Reese. With her bold and bright perspective on fashion and her growing business, Tracy Reese is one designer that will be making waves in the fashion industry for a very long time to come.