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Phytargent Whitening Shampoo for Gray, White or Blonde Hair




Phytoargent Whitening Shampoo for Gray, White or Blonde Hair restores beauty to silver, gray or blonde hair that has become yellowed and brassy.

A synergy of 3 tinctonial plant extracts with anti-oxidant properties (walnut leaf, rhatany root, and broom) combined with a pigment to correct discoloration and a powerful fixative, neutralizes yellow tones, bringing out hair's naturally beautiful, luminous highlights. Highly concentrated in cornflower extract (50%) which hydrates, softens and detangles hair, Phytargent's extremely gentle formula softens the hair fiber. With every shampoo, hair's purity, shine and radiance are restored.

Who Should Use: Anyone who has gray, platinum or blonde hair. Also good for color treated hair.

Frequency: Two Times Per Week.

Directions For Use: On wet hair, apply a quarter size amount of shampoo and gently massage into a lather. Leave on 2-3 minutes before rinsing. Repeat if necessary. For platinum blondes, create a rinse by combining equal parts Phytargent Shampoo and water.

PHYTO Tip: Phytargent reduces the brassy yellow tones in gray, white or blonde hair from the very first use. On hair with heavy build up, you may wish to clarify with Phytoneutre first.

pH: 4.0 - 4.5.

Quantity: One 6.7 fl oz. bottle.


Created in 1969 by Patrick Ales, PHYTO has been offering plant-based haircare solutions for over 50 years. PHYTO fuses cutting-edge scientific advancements with plant extracts and essential oils to deliver salon quality products that are more than 95% botanical. With a range of products to treat everything from dry hair or scalp to damaged and color-treated hair, the company embraces the notion that healthy hair begins at the root. PHYTO remains unmatched in the haircare industry and has become synonymous with performance, expertise, and classic beauty.

Phytargent Whitening Shampoo for Gray, White or Blonde Hair Reviews

Rate and Review this item
Verified Buyer
phytoargent whitening shampoo for gray,white or blonde hair
By elizabeth petty from princeton texas from on 12/6/2014
this is a great product.i did some checking on line for other products.thought i would try this.i will buy it again Pros: - it gives my dull gray hair a boost.and brings out the white.makes my hair brighter Cons: - be careful for the shampoo is not thick.very runny and it doesnt smell very good.but thr good points out weight the bad.when your haid drys,smell goes away.try it like i did ,it will make your gray and white hair brighter
Verified Buyer
Does what it says it will.
By Brenda from Livermore, Calif. from on 7/30/2014
My gray hair is now shiny and silver which is awesome. Pros: - Easy to use.
Verified Buyer
Not So Great
By SPT from Long Island, NY from on 5/9/2014
Thought it was okay until I realized it was turning my fingernails white. Hopefully, now that I stopped using product my nails will slowly return to normal color.
Didn't want to give it any stars but it wouldn't take my review unless I did. Pros: - Not much. Cons: - It smells horrible.
Verified Buyer
the best!
By Dorothy from Slidell, LA from on 4/18/2013
best product for grey hair that I have used ever Pros: - it's great! Cons: - nothing
Verified Buyer
Brings out my blonde highlights!
By KAT from Pittsburgh, PA from on 3/22/2013
This shampoo is a must have for any girl who gets her hair highlighted blonde! It's a great refreshener when your highlights feel dull! Pros: - That it brings out the blonde highlights! Cons: - That the shampoo is so thin! Difficult to keep in your palm to apply to your scalp!
Verified Buyer
I have to work hard to keep my gray hair white and this helps
By JospehineTomato from Denver, CO from on 10/30/2012
I am out in the sun a lot and at our high altitude (I live in Denver) my hair is very susceptible to discoloring. I have used this whitening shampoo and it is just part of my routine to keeping my gray hair white. I also use sunscreen formulated for gray hair. Pros: - Helps keep my hair white. Pretty container Cons: - So wish there was some other cap, that helps dispense in smaller portions.
Verified Buyer
Fantastic Shampoo
By Carol Chipman from FREEPORT, MAINE USA from on 10/7/2012
OK, so I'm not going to earn 20 points for this review 'cause no one is allowed to take a picture of me in the shower! That said, I tried several/many products which were supposed to make my naturally gray/white hair look less dull and yellow. When I came upon Phytargent I was saved, literally. I have been complimented many times by women younger and older who say something like this. "If I could have beautiful shiny gray hair like yours I would stop coloring mine. But I know my grey would come in dull and lifeless like my mother's did." Not with Phytargent Whitening Shampoo for Gray and White Hair. It is fantastic. And I love What She Buys for their exemplary service, and no shipping charges.

Carol Chipman
Freeport, Maine Pros: - It is consistent, bottle to bottle. It does what it says it will, makes my gray hair soft, shiny and beautiful.
Verified Buyer
By Luan from Boston, MA from on 10/3/2012
This is the best shampoo I've ever used for grey hair! It keeps my hair from getting that yellow tinge to it that is common with grey hair. I'm glad I found this product on this website! Pros: - It does what it claims to do, keeps my hair a beautiful color grey! Cons: - The fragrance is not very nice.
Verified Buyer
Keeps the yellow out!
By Sharon from Largo,Florida from on 5/14/2012
The only shampoo I have found thus far that keeps the yellow out of my platinum white hair in all locations and water sources. Great for traveling. Pros: - It works! My hair is vibrant and shiny platinum.....
Verified Buyer
Effective and easy on your hair
By Joan Burleigh from Ann Arbor, MI from on 2/21/2012
This product is great. It whitens my hair and counters the effects of regular swimming and is much easier on the hair than any other product that I've tried. Highly recommend.
Verified Buyer
It works...with conditions
By marijee from Oregon from on 2/9/2012
We have iron in our water, which has been discoloring my grey hair. When I used the product in the shower, I was disapointed...my hair was even more yellow. I decided to use this with bottled water and it took the yellow out and my hair turned silver again. I have been using it once a week using bottled water and it seems to keep my hair silver. Pros: - It does take the yellow out. Cons: - I couldn't use this in the shower. I had to use bottled water.
Verified Buyer
Brighter Hair
By Carolyn from Denver, CO from on 10/18/2011
I've avoided trying a whitening shampoo for salt 'n' pepper hair, fearing the blue/violet --- finally gave in. This shampoo made my hair looks brighter and shinier after just one use and happily, no blue hairs!
Verified Buyer
By Mary Anne from Florida from on 10/17/2011
Verified Buyer
just ok
By Brenda from Maryville, TN from on 7/24/2011
i've been using this shampoo for several weeks now and really don't notice any difference. For the price, I don't think it works any beter than drugstore brands like clairol shimmer. Cons: - over-priced, strange smelling Merchant Response:
Verified Buyer
A must use for gray hair!
By MelroseJD from Boston, MA from on 7/18/2011
There are so few "purple" shampoos now for gray hair - and purple shampoo is a must if you want to keep your hair from turning a nasty shade of yellow. This product does the trick. I would have given it 5 stars - but prefer a product that has no fragrance. I purchased one to try and liked it so much I have purchased 4 more - I do not want to run out! Pros: - It does what it is supposed to do - what more can you ask from a product. Cons: - As I said the only thing I dislike is the fragrance - kind of like grapefruit.
Verified Buyer
Hello White Good-by yellow
By Shari from Las Cruces, NM from on 7/17/2011
I have been looking for a product to get the yellow out of my hair and after 4 years of trying almost every brand I could find, I finally found one. I am 74 years old and have hAd grey and silver hair for a long time, but it now really silver and all the yellow is gone.
Thank You Pros: - that really works
Verified Buyer
Does make my hair whiter
By Carol from NewPhiladelphia,Pa from on 6/22/2011
I am very pleased with the whitening of my hair with twice weekly use of this shampoo. Pros: - IT works!
Verified Buyer
works great
By Ramona from Fairhope, Alabama from on 5/2/2011
I have used this since my silver hair began to turn yellow, it is much better than the other products on the market.
Verified Buyer
By Linda from Sterling Heights, MI from on 4/19/2011
I have been looking for a product that really works. I have tried different products and treatments that never gave me the results that this product does. I would recommend this product to anyone with problem grey hair. Pros: - Phytargent Whitening Shampoo
Verified Buyer
By Cynthia from Indianapolis, IN from on 4/2/2011
This is a "must have" for those of us who have chosen to let our hair go beautifully natually gray! This really whitens and makes your hair look absolutely stunning! Pros: - effectiveness
fast shipping
slightly less in $$ than other boutiques Cons: - price
Verified Buyer
Phytagent shampoo
By BHF from New York, NY from on 3/30/2011
Nothing special, other products work just as well for a lot less money.... but the reason I will only give it one star is that it smells awful!

Merchant Response:
Verified Buyer
Review for Phytargent Whitening Shampoo For Gray and White Hair
By Athena from on 2/19/2011
First let me say, you service was wonderful. I received the product as pro.mised with no shipping, it was great. As far as the product it self, I am not entirely happy. After using it for two weeks now (total of 5 times) I find that my hair is getting grayer, more of a purple shine rather then going to the white that I wanted. The yellow has been turned into darker tones of gray. What is out there that can brighten the white hair, not dull it. Not sure if I would buy this again, especially for $24.00
Verified Buyer
Review for Phytargent Whitening Shampoo For Gray and White Hair
By Anonymous from on 9/26/2010
I was wondering if this product is hypo-allergenic? I am sensitive to something in most shampoos so I have been using Baby Shampoo and my hair is yellowing badly. Hair dresser said it could be meds I take but I would like to try a shampoo to see if it works. Thanks PJM
Verified Buyer
Review for Phytargent Whitening Shampoo For Gray and White Hair
By Anonymous from on 8/3/2010
Just what I was looking for in a shampoo for my graying hair! This is a "must" product. Not only is the product tops, but the free and quick shipping are excellent benefits.
Verified Buyer
Review for Phytargent Whitening Shampoo For Gray and White Hair
By Anonymous from on 7/10/2010
I made two orders. In the first I got the correct shampoo, for gray hair and it worked well
In the second order which was for three bottles more of shampoo for gray hair, I received the wrong shampoo: three bottles of shampoo for dry hair. Two of those are still sitting in my cupboard unused.